Marketing That Speaks From the Soul

As a change agent you need to express your ideas in a way that inspires others to take heartfelt action, whether purchasing your services, funding your invention or signing a petition to change the way things are done. How do you touch the hearts and souls of those...

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Sustainable Momentum Requires the Big Why

You started out with an unimaginably exciting idea, made a plan that you've started, and now you're down in the trenches. It's not flowing as easily as you had hoped, and some days it's not even fun anymore. What happened? In a previous article I described 6 stages...

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