by Audrey Seymour | Feb 26, 2011 | Life Purpose & Vision, Time Management
Do you feel inspired to contribute as a leader in these complex times? Leadership doesn’t have to mean a formal role or title; it could be as simple as speaking the unvarnished truth or launching a needed project. To act as a leader means to inspire others in a... by Audrey Seymour | Jul 14, 2010 | Business Strategy, Life Purpose & Vision, Marketing & Branding
What does it mean to live your purpose, and how do you know when it’s happening? Many people think of life purpose in terms of answers to questions, such as “why I am here?” or “what I am meant to do?” or “who am I meant to...
by Audrey Seymour | Oct 23, 2009 | Life Purpose & Vision, Marketing & Branding
Marketing doesn’t have to be difficult. Have you been subconsciously carrying the old-style marketing model that treats potential customers like a resistant population entrenched behind walls? That outdated model uses a combat metaphor. In that scenario your job... by Audrey Seymour | Jul 14, 2008 | Business Strategy, Marketing & Branding
When I was fresh out of corporate life years ago, my ideas of branding were shaped in the mold of that culture — that it was more professional to be “vanilla” in one’s marketing copy. In promoting my coaching business, I was careful to not...
by Audrey Seymour | Apr 25, 2008 | Life Purpose & Vision
People often come to me unhappy with their career or business and know that something needs to change. The situation may have gotten so bad that they want to change everything about their work. However, the prospect of starting over can feel daunting as well as...
